*Job ID: 3802
*Job Title: Communications Manager
Organization Name : No Link Dave Thomas Foundation for Adoption
Linked Contact: Staci Perkins
No of Openings: 1
Hours per Week: 40
Wage/Salary: 30-40,000
Employment Start Date: 6/1/2012
*Job Description: In concert with and reporting to the Sr. Director, Marketing and Communications, to provide a robust communications platform to inform and activate national awareness and engagement in the cause of foster care adoption; to assure the diversity of marketing and communications vehicles available and utilized are both effectively proactive and responsive to the consumers impacted; to help build efficient and effective communications tools that drive social change for children waiting to be adopted.
ACCOUNTABILITIES
1. Assist with the execution of the annual marketing and communications plans; assess and vet communications vehicles to create momentum, increase awareness and improve the visibility of the Foundation’s programs across key stakeholder audiences; measure the effectiveness of the plans and calibrate accordingly.
2. Manage public relations outreach that will assist the Foundation leadership to cultivate and
enhance meaningful relationships with targeted, high-level external audiences, including the
media, policymakers, donors and key influencers.
3. Manage the production of website creative and innovative online messaging that engages targeted audience segments and leads to measurable action.
4. Assist with the development, distribution, and maintenance of print and electronic materials
including, but not limited to, newsletters, brochures, press releases, adoption story library, videos, etc.
5. Assist in the development of social media strategies, and execute tactics, including, but not limited to online communications and conversations, regular posting of messages and events, and proactive and reactive constituent communications.
6. Lead the assessment of new communications tools and technologies, positioning the Foundation as a thought leader in this area.
7. Create media opportunities; prepare talking points, presentations and other supporting material as needed; actively engage, cultivate, and manage press relationships to ensure coverage surrounding Foundation programs, special events, public announcements, keynote speeches, etc.
8. Assist with the development, execution and evaluation of advertising and public service announcement campaigns.
9. Performs other duties as necessary or required.
QUALIFICATIONS
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
KNOWLEDGE
Demonstrated experience in communications, social media, media relations, and marketing to advance an organization’s mission and goals
Experience with all forms of social media, including Facebook, Twitter, LinkedIn, YouTube, Tumblr, Pinterest and tracking programs such as Google Analytics, as well as social media monitoring dashboards (Tweetdeck, HootSuite, etc.), and website programs such as Wordpress
Successful writing and editing experience with a variety of print and online communications media
Ability to aggregate stories from various sources for distribution (social media, newsletter, media)
Ability to learn new systems quickly
Strong attention to detail and logistics
Excellent people and communication skills, with an ability to work in a dynamic and creative team; personal qualities of integrity, credibility, and commitment to the mission; innovative thinker, with a track record for translating strategic thinking into action plans and output
Flexible and able to multi-task; can work within a fast-moving environment, while also driving toward clarity and solutions; demonstrated resourcefulness in setting priorities and goal and evidence-based activities
EDUCATION and/or EXPERIENCE
Undergraduate degree in communications, public relations, marketing or related field preferred. 1-3 years of experience in marketing, communications and/or public relations (corporate or non-profit), or equivalent combination of education and experience.
WORK ENVIRONMENT
Little - moderate travel required.
*Qualifications: EDUCATION and/or EXPERIENCE
Undergraduate degree in communications, public relations, marketing or related field preferred. 1-3 years of experience in marketing, communications and/or public relations (corporate or non-profit), or equivalent combination of education and experience.
